A premium beauty brand that brings a modern perspective to the ancient beauty rituals of India. We celebrate the rich knowledge and heritage of India through our pure, fresh and natural products sourced from different parts of the country. We offer innovative beauty solutions powered by the finest natural ingredients sourced from different parts of the country. Our name is inspired from Hindu mythology word ”Setu” which means bridge and “Veda” means history. The name stands for - To Bridge the gap between modern science and ancient rituals.